Speed matters in business.
Many executives today are leading high-growth companies and startups. Velocity-driven organizations and type A executives work hard at delivering new standards of performance and handling increased levels of change and creative tension without sacrificing trust or momentum. That is no accident though. These high-velocity and high-trust organizations are consistently working on their team dynamics and culture.
Most of us are only aware of our culture and its impact on our team’s performance when we have to adapt to something. Culture matters when there’s a problem (e.g., explosive change) – otherwise it’s just there. (paraphrased from E.Schein)
Sometimes, though, (even for business juggernauts) the continued pressure to make history and deliver on deadlines and commitments may lead to breakdowns. Despite the consistent good intentions and impressive accomplishments of the individuals on the team, team members may understandably get caught up in a “swirl” of counterproductive, cognitive conflict (causing drag forces) and affective conflict (causing drama/gravitational forces).
In physics, velocity, efficiency and momentum are negatively affected by drag. The faster you go, the more drag you create. Even tiny changes in drag can create large differences in performance.
At best, the “drama, drag and swirl” may be:

  • Distracting and diverting the team’s energy away from more value-added activities.
  • Decelerating the potential for additional momentum (i.e., maximum velocity).

At worst, the “drama, drag and swirl” may be:

  • Undermining the team’s effectiveness and ultimate success of their business objective.

Approximately $350 billion U.S in lost productivity occurs annually in organizations, due to negative behavior (e.g. swirl, toxicity) according to Gallup research. As much as 40 percent of manager’s time is spent dealing with conflict, drama and unhealthy tension another research indicates. (Source: http://powerofted.com/the-costs-of-drama/)
Everyday (default/reactive) methods for responding to this kind of tension/drag may not help regain collaborative momentum or help your organization recover quickly enough. In these cases, gravity becomes the overpowering force compelling your organization to a complete stop.
Instead of default methods of diffusing conflict, high-velocity teams and cultures practice staying above the drama, drag and swirl more effectively, with a shared set of drag-reducing mechanisms (e.g., tools, skills, mindsets). To maintain speed, they practice with these tools (see chart below) consistently — especially at critical moments when it doesn’t seem like there is time to stop and practice.

What is creating drama, drag and swirl inside of your organization?

As leaders, we have the power to transform the culture of our organizations. The culture, or the general consensus of “how we do things around here,” affects our business in every sense. It affects productivity, effectiveness, employee satisfaction and even our economic bottom line.
A key way each of us can make meaningful change in the culture is through our everyday interactions — one conversation at a time. We can lift the spirits and energy of our people and empower them to “be the change” of a conscious culture, without fear of failure, judgment or repercussion.
And if that’s not enough, there’s plenty of evidence that this will multiply your business results tenfold.


Source: Firms of Endearment by Raj Sisodia

What do leaders want?
Leaders at all levels, be they a team, function, regional or company leader, all want to solve their business problems with as little distraction and as QUICKLY as possible. While their particular focus could be productivity issues, effectiveness, speed or a lack of innovation, they all want a practical and doable change that will reap results right from the start.
Some leaders link their business problems to culture. If they do, they want to know how to increase the sense of ownership and engagement their people have and how to empower them. Other leaders haven’t yet made the connection that this intangible, invisible glue could be a key to greater success.

What do people want?
Most people come to their place of work wanting to do a good job. They want to be satisfied, to make useful contributions and to feel their effort makes a difference. At the same time, they want to feel they are valued by their company. Can you imagine the power if leaders can provide this kind of working environment when the change feels relevant and doable to every person in an organization? Can you imagine how quickly things could move forward?

Can they get it?
The big question is, can we achieve this?
The solution is to highlight interactions by increasing the quality of the exchanges between the human beings that make up that workplace. We want to captivate the hearts and minds of our employees by engaging in real conversation between people. These need to be ones in which they feel heard and feel they can express their own truth safely.
We spend long hours on the technical aspects of our work, and yet we don’t find the right “time” to have the game-changing conversations — the very thing that will create that productive uplift, the very thing that offers people their own power to make a difference.

One conversation can make a miracle; we just don’t believe it!
Now how do you close the gap? What if you could lift the productivity by even 1 percent? What would that look like over a quarter? Over a year?
This can happen through empowering, building ownership, engaging people, and change happens quickly.

Create an environment of powerful conversation.
How do you manage a wild horse? You don’t. You tend to its environment and overall health so it can be itself. It’s the same for us humans. The right environment that meets our physical and psychological needs enables us to step up and bring ownership to our tasks, to give full attention and energy to our work. So, as leaders, we can create a space where people feel trusted, feel they can bring their best and be appreciated for that, and feel they can raise their voice and contribute their expertise and have their opinions be heard. For human beings, the key for energizing today’s communities lies in the quality of our interactions and internal well-being — one conversation at a time.

Change culture — one conversation at a time.
We’re not just talking about any old conversation but a thoughtful, authentic interaction — not an automatic broadcast. The conversations that really have an impact are those that are a true heart to heart, where you discuss something that matters.
Consciousness means stepping out of the automatic and into the authentic conversations about what’s really going on. Press the “pause button” and truly engage in what you’re saying. Exercise choice when it comes to your interactions. All this is deceptively simple, yet it’s not easy to do. But every time you try to talk with people in a different way, it will make a difference. Imagine if every conversation was 1 percent more authentic. Just that tiny change can have an immense impact. Imagine how that could add up over a quarter…or a year.

Do people really feel empowered by it?
Feedback we have received from a client on why the “conscious conversations” work in practice identified how empowering it was for the individual. Unlike most corporate programs that tell people how to change, this way of transforming culture places the power squarely in the hands of the individual. Rather than waiting for others to step out first — for “them” to act — with powerful conversations, the decision and the action are for the individual to take.
Armed with a new view of self-responsibility, people can speak up and increase mutual understanding about what matters to them, what can be improved, changed or resolved. When this happens, connections are made.
In addition to empowerment, with conversations, you can keep learning, you can keep expanding your confidence, and you can come back again if it doesn’t go so well. It’s not a single change but a human learning curve that builds up. Like a muscle used, we get better at taking off the unhelpful masks we’ve learned to wear.
One thing we hear from people over and over is that when their leaders authentically enquire and listen to people as they express their fears, hopes, ideas and contributions, then they feel more encouraged and more valued. The magic is that the manager is more empowered with tough changes, as they connect with the heart of people’s fears and worries. Then people feel less alone through the turbulent times. It simply helps to know that others care, to hear you’re not alone, to be asked to express yourself, and to feel truly heard.

Where is our evidence of better results x10?
It might feel counterintuitive to spend time talking to achieve better business outcomes, but it does work. There is plenty of evidence out there. A client of Axialent, a big pharma company, conducted an independent assessment of their “changing culture, one conversation at a time” workshops by asking only 15 of the hundreds of managers who participated to assess the impact. They quantified a significant, and measurable, positive impact of over $100 million in the first 12 months.
Improved decision-making, better team communications and smoother interactions across organizational boundaries were all cited as causal factors.
Some years later, we still hear people say that the program is proving its stickability.

In a nutshell…
Changing culture, one (conscious) conversation at a time, makes business sense. It makes common sense.
You will get:

  • A better company culture. Results in minutes, not months. Real, doable, relevant change.
  • People who can take the change into their own hands. They craft it for themselves.

There are many ways to change a culture in an organization, but the actual transformation comes from its people doing something different, adopting new behaviors, changing the way they have conversations and how they interact with each other.

In order to change something, we need to understand how it’s created, shaped and influenced. There are three influencers that drive culture: behaviors, systems and symbols.

 
Behaviors
“What you do speaks so loud that I cannot hear what you say.”
Ralph Waldo Emerson
Most organizations have values and a mission posted on their website. They are presented to the organization in a beautiful way. However, those become obsolete if the leaders and key influencers do not role model those values. People in the organization will copy the behaviors of their leaders in order to be like them and create a sense of belonging, with the belief that the display of those behaviors will help them fit in and be successful. We learn this by looking around, mainly toward our leaders. What behaviors helped elevate them to the top? All become symbols, which we will discuss later. By themselves, behaviors are one of the most powerful tools leaders have to design and change the culture. If leaders and the key influencers can change their own behaviors by living more aligned to the values declared, people would get it faster.
If you notice as a leader that people are not displaying the behavior you would like to see in the organization, you need to first look at yourself and ask: “What am I doing (and my colleagues) that might cause others to believe it is the right behavior?” The interesting thing is, we are all leaders or an example to someone else in the organization. So in the end, we can all do something about it. I know, I know…you might be wondering why it all goes back to you. Remember the Player mindset: “If it affects you, it’s your problem.” The question is: How can you respond to the challenge?
Do you recall the secret change agents from the previous article? Understanding how behaviors influence the culture is a great way to create change.
How can you role model the behavior you would like to see in the organization?
 
Systems
These are related to all the processes you have in place in your organization. Some might be based on historical decisions and others might be more recent or born out of necessity. How is success in the organization measured, and how is it reported? What HR processes are in place, how is compensation defined, and what is the bonus scheme based on? How is budget allocated? These are all examples of systems at play. Systems are deeply ingrained in an organization and can be difficult to change. The question to change culture toward the behaviors you need should never be about the systems you currently have, but rather about the systems you will need two to three years from now. You need to stand in the future. Once you are there, look back to define the plan to get there.
Where do you see an opportunity for a systemic change in your organization to create the culture you need? If you had a magic wand:

  • How would people be rewarded?
  • What would the process be for allocating budgets?
  • How would decisions be made?
  • Is there any other system that is critical in your organization?

 
Symbols
This is the most visible and recognizable. When you walk into an office building, you can get a first sense of the culture by observing people at work, how things are organized, who is where, what you see on the walls, parking lot allocations, office spaces and how people talk to each other.
Other meaningful symbols include the way a budget is allocated, how time is invested, who is promoted and who is not, and how accomplishments are celebrated. Are they individuals or teams? What values and what results are taken into account? Does any of this sound familiar?
One of the more relevant symbols is the story or stories being shared. Like any other community (from our tribal ancestors to our current days), we often share stories about how things were created and who succeeded (even creating myths). We share stories that are funny and stories about failure. We share learnings, and many times we talk about cases and people. We create symbols, ideas, myths and a future based on history. One of the most powerful assets for culture change might be which stories are being shared in the organization. When linked with behavioral change and new systems, everything comes together, making sense to people in a faster, more effective way.
What are some of the symbols in your organization? How can this be changed toward the culture you need?
What are the main stories being told? How is this conducive to the culture you want? Which stories can start being told?
In working with a large tech company, we discovered how the behaviors, systems and symbols could be quite a force at play in an organization. One of the main goals for the year was to align the company with a new set of values and create a “one company.” We looked at all the different behaviors that would be needed or changed to align with what “one company” would look like. Increased collaboration, openness, listening and sharing are all characteristics of new behaviors. However, employees found it difficult to change, and we were curious what might be getting in the way.
The organization was heavily matrixed. Employees had multiple reporting relationships. One manager would be really good at role modeling the new behaviors, while another would revert back to his/her “old, more hierarchical” ways. A second layer was that the compensation and bonus plan was entirely based on individual performance, which created a conflict of interest. On the one hand, there was an ask for collaboration and sharing, but this would possibly put someone’s bonus at risk because sharing or collaboration might not yield the same results. Why take such a risk?
Lastly, there were some heavy restrictions on the type of computers and phones that an employee could use; yet at the same time, a lot of the leaders would have the “forbidden” equipment, which made it all very confusing.
From this example, it’s easy to see how behaviors, systems and symbols could have a significant impact on the culture of an organization — and how we need to link the three and work on all of them to create an effective culture change.
Once leaders see what we explained until now, they say, “We need a culture project!” This is something you might say in your mind. And yes, there are a lot of things you can do to influence the culture, but culture change is not just a project.
This is another strong belief or myth.
Just as the Greeks, Egyptians and Romans went before us, so did the culture of your organization. The culture was already there when you arrived, and it will continue long after you leave.
Culture is a never-ending process of defining and redefining who you are as an organization — and finding new ways to bring this alive in new contexts, with new people, addressing different challenges. You are always designing the culture, and you can do a significant amount of change in a short period of time. You might call it a project if you want to “shock” the systems to address big challenges and to get specific budget and focus. However, culture — as a concept and as a whole — will continue to evolve. It will need to be taken care of beyond your timeframe, and there will not be a day where you say, “We did it!”

Strategy planning is all about setting targets and key performance indicators, right? If your planning process is primarily a financial exercise, you may be missing the greatest leverage to be derived from planning — that is, building a culture of team effectiveness.
Today, much of strategy planning is about conversations and choices that will guide the firm’s focus for the next one to three years. It may result in spreadsheets with target performance indicators or objectives for divisions, teams and individuals. These are all important items for driving clarity about business direction and focus, but they will not deliver results by themselves.
Equally important, the planning process can be used to drive the right mindsets and behaviors that support real-world business objectives and outcomes. The right targets and performance indicators alone do not ensure that people will collaborate effectively to achieve them. When planning strategy, collaboration takes the form of various discussions.
Strategy planning is about conversations — or a series of conversations — and viewing the business through different lenses to define areas of opportunity for growth. Discussions, debates and choices need to occur along the way. How do we analyze the current business situation? What are the implications of today’s market for our business? Additionally, talks are needed to define risks and to assign responsibilities and timing of tasks.
Conversations shed light on how people work together. As such, the process of strategy planning can be a great way to work on behaviors that can improve the effectiveness of individuals and teams. In a word, planning strategy is a reflection of an organization’s culture.
As an example, we recently worked with the senior leadership team of a global retail product manufacturer. We observed that their meetings consisted of each individual speaking their opinion about a topic but with no questions being asked of one another. It was as though each person put forth their belief as fact and spoke at each other rather than with each another. We shared this observation about their heavy attachment to their points of view and the obstacle it was creating in their ability to move forward, craft a direction and make choices concerning future strategy. We introduced the idea of asking more questions of one another rather than only speaking one’s opinion. With this approach, they immediately started to see possibilities that did not exist previously. The result was improved collaboration and creativity as they built on one another’s ideas. They arrived at answers in minutes that the previous six months of conversations were not able to provide.
Culture can simply be defined as how one perceives the need to act in order to be accepted and successful within the organization, division and/or team. It’s about how people come to share common modes of behavior and perspectives in the workplace.
Teams share organizational culture norms and tend to develop additional characteristics as a team, often driven by the leader’s beliefs and behaviors. Oftentimes, the culture is not something consciously developed; therefore, bad habits can go unchecked, lessening the impact of individuals, teams and the organization.
For example, as new ideas were introduced during a meeting with a worldwide consulting firm, the common response was that these ideas were not the way they usually did things. This exhibited a mindset that they were heavily biased to the ways of their past, even when those ways were no longer producing results.

 
Three pitfalls to planning strategy
Here are three common behaviors that become pitfalls to planning strategy. They often go unchecked, as teams focus only on the culture or the content of their conversations and not on how they have them.
1. Focus on assigning blame to what’s not working.
Strategy planning requires confronting issues that may hold risk for the business. When confronting risk, people often revert to explaining situations using factors outside of their control. This allows people to be innocent when facing the consequences of risk but also leaves them powerless to address it.
When people perceive a risky outcome, they will look to the economy, the infrastructure of their company, decisions made by others, the wrong product at the wrong time, poor execution, etc., to explain their situation. All may be issues easily understood, as they may indeed exist. However, if blaming any of the aforementioned issues becomes the lens through which a team plans strategy, then in order for them to be successful, the team requires that these same issues do not exist. As such, the team becomes a victim of circumstances beyond their control and is limited in their ability to respond.
While working with a global software company, the leadership team became focused on how they were unable to overcome disrupting forces in the marketplace that were threatening their ability to grow. This dialogue went on for some time without any investigation as to what was really holding them back from responding more successfully to the issue. We made the leaders aware that their mindset was focused on external factors beyond their control versus any consideration of what they may need to learn as a team to address disruption. As soon as the discussion shifted to focusing on their ability to respond, possibilities began to flood the conversation. They prioritized them based on time and resources, and they crafted a new strategy based on becoming a stronger learning organization. The result was proactive approaches to identifying what they most needed to learn and to then deploy new tactics based on these learnings.
The alternative to this victim mindset is to instead focus on how the team will respond in relation to the challenges they are facing, even when the challenges are outside of their control. This requires recognizing what individuals, teams and the organization may need to learn in order to confront their challenges. Through this empowered lens, teams will become aware of opportunities that could not be seen from within their victimhood.
For instance, team members may discuss their situation and determine that they do not have the necessary resources or budget to achieve their desired goals. An alternative is to face the truth that the team may not know how to do it given the resources and budget they have. With this latter mindset, teams avail themselves to what is within their control. They can then focus their time and attention on seeking out the information and learning required to achieve their goals instead of the impotence that remains when only focusing on what’s outside of their control.
 
2. Conversations that spiral and go nowhere.
Teams often place their emphasis and energy on the content of their discussions without considering the efficacy of how they are having them. A common result is that teams begin conversations without a plan for how to effectively have them and consequently have deliberations that go on and on without resolve.
We recently worked with the leadership team of a Fortune 100 company that needed to restructure its business to focus on the key areas that would create growth. In doing so, they needed to choose which parts of the business to divest. Many long-standing parts of the business had provided growth in the past but weren’t any longer. Instead, the company was using valuable resources and capital that could have been spread to new areas.
The back-and-forth between them was endless. People would defend one business area over another, share the reasons why each unit should be preserved, or why another new area of business should be pursued more heavily with investment. The team was unable to stop the exchange and move on to making important choices about where to invest and divest moving forward.
These never-ending conversations led to frustration among team members. They felt their input was not getting them anywhere. People stated their beliefs about an issue but did not know how or when to stop debating so they could move into decision-making mode.
All conversations in strategy planning can fall into one of the following three categories:

  • Inform — The purpose is to inform people about something. No decision, discussion or debate is required. It’s about making sure people understand the topic being presented and are aligned with their understanding.
  • Discuss and debate — The purpose is to gather input and perspectives from participants to enrich understanding and potential responses.
  • Decide — Once a topic has been presented and discussed, options become clear and a decision can be made regarding which option is best for the situation.

If a team can define the type of conversation they are about to have, they can more easily respond accordingly (i.e., check understanding, gather input, debate solutions and ultimately decide between two or more options).
Without this clarity, a number of participants can be in different conversation modes at the same time. While one person believes the purpose is to receive information, another believes a debate is supposed to occur, while yet another believes a decision needs to be made. This creates confusion and frustration, which impacts the effectiveness of how teams plan strategy.
It may indeed be the case that all three modes need to occur, but all three should never occur at the same time. Awareness of their sequence and conscious participation in line with the appropriate mode can make planning conversations more effective and easier to manage.
 
3. Difficulty making decisions.
Just as teams can get stuck in conversations that seem to have no end, they can also become paralyzed with the need to make decisions. This most often occurs when teams have not thought about how they will make a decision.
Returning to the example of the company that needed to restructure its business to focus on the key areas that would create growth, we intervened with a meeting discussion and decision-making model that allowed the team a structured way to share opinions and then to create clear options between which decisions could be made. Because there was now a clear method for making a decision, the team was able to decide and commit to a direction that had eluded them for the past two years. Their choices led to investments in new areas while preserving income from more mature areas of the business. The result has been a return to growth that matches their competitors and has even put them in the leadership position in their key area of focus.
Decision-making requires a clear and agreed upon method or roadmap. All decisions are a choice between two or more options. However, if decision-making rights are not made explicit from the beginning, then teams may struggle to make important decisions because no one is clear on who has decision-making rights and how they will be deployed.
For example, decision-making can occur through different ways. It may be as simple as the team leader making the final decision. Or perhaps the leader wants the team to discuss and the leader will then decide. Or maybe the team discusses and the team decides, which then requires the use of consensus-building techniques or other modes of group decision-making, such as voting. Still further, a leader may decide that the team is to discuss the issue, but a single member of the team is to decide, as the issue pertains to their area of expertise. And finally, the leader may simply ask another team member to decide.
Any of these methods bring clarity to how decisions will be made, and if one of these is chosen at the beginning of the conversation, then decision-making can occur more rapidly, preventing the team from becoming crippled by the process.
How teams respond to their situation, where they choose to focus, and how they have conversations and make decisions are all a reflection of cultural norms within a team and/or organization.
By bringing awareness to these areas, teams can consciously participate in the planning process and yield more effective outcomes. As such, the planning process becomes the perfect opportunity to reflect on the “how” we do things as much as the “what” we are trying to achieve. By proactively focusing on the “how,” teams and organizations can build more effective cultures of collaboration.

Now that we have busted the belief that you need everyone on board in order to start a culture transformation process, we will add an additional layer to that belief — the belief or myth that you need to start such a process at the top, with the most senior leaders, the CEO or the Executive Committee.
But do you really need them to start?
Of course, it is an ideal scenario to have the top leadership of your organization leading the culture transformation efforts — the leaders who are role-modeling the behaviors of the desired culture and are fully engaged in the process. In our experience helping global companies with culture transformation, this only happen in about half of the cases.
Remember the story in the previous article about the large manufacturing organization and how we engaged with a single team at the time. Other teams took notice and engaged with the HR team to set the teams up with their own leadership development programs, and slowly the culture change in the organization began to grow more and more obvious. After four years of working with different teams, business units and leaders, the CEO started to take notice. The overall performance of the organization kept improving, and he realized the new organizational culture was the driver for this. The organization’s board, including the CEO, is now embarking on their own leadership development journey to take the culture transformation to another level. This program will cascade to other leaders in the organization who have not yet participated. The HR team never lost sight of their ultimate desire to change the culture, but they focused their energy on those willing to engage, eventually impacting the 56,000+ employees.
Instead of focusing on who is not on board (e.g., your CEO), how can you focus on who is? Just like the innovators and early adopters, can you find a leader or a team that has the energy, engagement and appetite to start something new? The more you focus on who is on board instead of focusing on who is not, the more likely you will see those who are, and there are more than you had imaged. You just didn’t see them.
Just think about when you had set the intention of buying a new car, for example. All of a sudden, you are much more conscious about the cars around you — the colors, the ones you want, the ones you don’t like, the model, the make. You see those same cars every day on your commute, but when you actually put your focus on them, you are more aware or conscious of them.

As we referred to in our first article, culture is everywhere, just like the air we breathe. The problem is that we forgot.
The second layer to this is that we often hear that people need to “start” working on the culture. However, the culture has always been there and is continuously influenced by everyone — the way people behave, lead and manage; what leaders do (not what they say); how an organization compensates their employees; internal communications; who gets promoted; its values on the website versus what it has really done every day; the external marketing; and every single thing that lets people know “what’s valued around here.” This is all part of the culture. Culture is like a live organism; it is always evolving, moving and shifting. Whether you choose it or not, it’s there.
The question then becomes, are you going to let the culture drive you, or do you want to drive the culture and have it be more aligned with your business needs and emerging challenges?
To engage on a culture transformation journey, you will need to identify and assess the current culture. It is very important to understand where you are.

  • Did a new CEO, with a new vision and direction, join?
  • Is your CEO leaving and would like to leave a legacy?
  • Is the market steering you in a new direction?
  • Is the company growing so rapidly that it’s hard to keep up?

The answers will be unique for each organization and its leaders. What is critical is to understand what’s driving the change. Why are you embarking on this journey? Why do people need to be part of this? Having a case for change is a very important first step. The second one is to understand who is ready to understand it.
Once you have identified these points, the next step is to identify your key sponsors and champions who can connect with the need. We hear it over and over again — the belief or myth — that you need to have everyone on board to start the initiative. However, it is exactly that — a belief or myth — and it gets in the way of making change happen.
In his book “The Tipping Point,” Malcolm Gladwell talks about The Law of the Few. In order to create sustainable change, you need to look for the connectors, mavens and salesmen — or as Everett Rogers developed his theory on “Diffusion of Innovations,” illustrated in the bell curve below.
Both authors describe that you do not need to have everyone on board. You need to look for the innovators and early adopters in your organization. Who can you work with to start the change?
As an example of how this works, I remember when we started working with a large manufacturing organization through the HR department. The team was really eager to start working on their culture. The main concern was that not everyone in the organization was ready to engage or even talk about culture change. Together, we identified a group of middle managers who were eager to change and develop new skills and who, at the same time, had a relevant influence in the business. We co-created a specific leadership development program for them. This group became the innovators and helped us connect with the early adopters. Through their leadership journey, they learned new mindsets, skills and behaviors. And as they implemented those new skills in their way of leading their departments and teams, it influenced the culture. Others in the organization noticed how the innovators and early adopters became more effective in their jobs, were more agile in their decision-making, and their overall performance improved, and they wanted the same.

Let’s start by talking about culture and what it means.
Every day, we breathe in order to survive. The air goes in and out of our lungs. We know the air is there, but we never think about it. The air allows us to do everything we do; and at the same time, we don’t even notice it. That’s the same with culture. Culture enables an organization to function. But as the air we breathe, it becomes invisible, and we forget how it affects everything we do.
We define culture as the messages, mostly nonverbal, that people in an organization receive about what is valued. Then people adapt in order to “fit in” (i.e., belong).
How is culture created? As an example, I’d like to refer you to the book “An Italian Education” by Tim Parks. It describes the life of a British expat family in Italy. The parents are starting to notice their children becoming more and more “Italian.” Initially, they are puzzled as to where they are picking it up. So then they tried to understand it: classmates at school, the neighbors, the media, and religion, among other things. In order to fit in, the children started to unconsciously embed some of the behaviors of the influencers that surround them, based on what works for them. Can you think about how all this is at play in any organization?
Think back for a moment to the first day you arrived at the company for which you now work. What did you notice? The way people talk, relate to each other, make decisions? What about the general communications? And the office look and feel? And what the boss does to be successful? And who gets promoted?
Understanding how culture is created and how it influences employees can become a lever as you work on culture change in your organization.
In recent years, culture has become a hot topic. You hear people talk about it often. Most organizations are involved in some kind of culture initiative. This is because we are getting more and more conscious about how important it is to get new strategies to work, to adapt to the new fast changing world, to be aware of the behaviors we are driving, by the context and environment we have created so far and for the strategies that worked in the past to be successful. There is much more consciousness about how the conditions, the environment, the incentives, the values and messages people receive are creating meaning for people to do what they do. The sense of alignment with a common purpose and way of working can become a competitive advantage. If the world is changing and our organizational strategies are changing, then our culture needs to shift to serve this new world of possibilities. We need to recreate the conditions for people to flourish and flow, making sense to a new world.
At the same time, the more and more we talk with people in organizations, in HR, Senior Leaders or CEOs, they all feel it’s hard to make all this change happen at the speed they expect. Many times it looks more like a burden than a great opportunity. How can we make culture change simpler? How can we make it happen?
In this series of articles, we will look at five beliefs (stories we tell ourselves as if they were absolutely true) that may even become myths. When it comes to culture change, the myths make it harder and may even impact the way we approach culture change and the tools we use for it. Are you ready to do some myth busting?
Not so fast. Going over the speed limit while trying to change the culture will cause chaos.
Before we dive into the myths, there are some things to consider.
Nobody is a culture expert on day one. Most of us have taken a biology class in school and can name a decent amount of body parts, organs, etc. However, this doesn’t make us capable of performing surgery. Surgery requires a different skill level. The same applies to culture. We have some knowledge, but we are not anywhere near expert level. In our experience, this is something that is being overestimated. An organization will assign someone, often from HR, as the person in charge of culture change. Having the title does not make them an expert, but you can be an expert in the future, by knowing a bit more every day. Can you imagine how much more you can know in one year if you consider everything to be opportunity to learn more about culture?
You can start by acknowledging that you don’t need to know it all on day one. This is hard because in big organizations, people are expected to know. Actually, this is the first step for the change you would like to drive. The danger is when you pretend you know but you don’t. So we suggest, that you just stop pretending!
Start seeking the expertise. Think about what information you need to learn in order to be capable of delivering on this great assignment.
Don’t decide to focus on everything all at once. You can’t eat ice cream in one big bite (brain freeze anyone?), nor can you with culture. It might be overwhelming when you are in the middle of it, like standing in a crowd of people. Imagine what it would be like if you look out of the airplane window, when you are 30,000 feet off the ground, and you see the different landscapes of cities and suburbs. Start by looking at the bigger picture before you zoom in. Where do you want to focus your attention? I like to use the metaphor of the flashlight. If culture is a big, dark room, you can flip the switch and light up the entire room, but that becomes quickly overwhelming. If you take your flashlight, you can focus on a specific item or task without being distracted. But for that, you first need to see the big room; and then the opportunities will come. Because, what you focus on expands.
A new process doesn’t change a culture. Processes help and are an integral part of culture change. But to create real and sustainable change, there is another layer.

I think that most of the important work that is done in organizations these days is done by teams. Even if people are not all sitting together in a room working simultaneously, their work is shared with others, revised, edited, informed, poked, prodded, enhanced, refined or otherwise manipulated into a product that features input from a number of people. And almost always, those other people think somewhat differently than we do. Maybe that’s because of where they’re from, or where they’ve worked, or how they’ve been trained, or the experience they’ve had in this organization or prior organizations, their age/generation, etc. In other words, their mindsets are different based on their background and experience.

In my work, I have often seen the impact of these mindset differences. And, importantly, another area of meaningful mindset difference is based on our functions. To be very clear, I am generalizing in making this observation. Not all finance people are sticklers for detail, and not all marketing people operate in the world of possibilities and potential. But many of them do—much to the dismay of people with other functional backgrounds. I think most of us would agree that organizations are much better off with the diversity of functional mindsets providing input into decision-making, idea generation, execution and other critical aspects of organizational success. But these differences can cause problems.
Have you ever been frustrated because someone across the table from you, or in one of your important meetings, rejects an idea on the basis of their legal regulatory experience? Or have you ever been flustered by someone on the team who insists that something can be done without providing any specifics about how? These are examples of cross-functional mindset challenges.

So what might we do about it? How can we work better together, have more shared success, as well as retain our sanity?
First, slow down, breathe and recognize that differences are part of our shared human experience, whether that’s convenient for us or not. Remember that those people across the table are almost always good human beings who are participating in a way that they believe is useful and effective, from the point of view of their function and their experience.
Second, take action to understand their priorities—the interests that underlie their positions. When you hear a “no” that feels like a door slamming, ask for a few reasons why that answer was given. Ask what would have to be true in order for you to hear a “yes” instead. There are other useful questions you could ask, of course. The important thing is to listen carefully to the responses. Doing so will not only provide a basis for understanding the other person’s thinking but also will very importantly provide you with key information about how to frame your response to them, such as a new proposal or suggestion.

Of course, this is easy to read here in a short blog and harder to do when the clock is ticking, the pressure is on, and we want to be finished with this conversation yesterday. Hang in there; make an effort. Perhaps others in the room will recognize how you are trying to move past differences and promote greater understanding and better results. They can join in as well. Share your intention with them and let your team know what you were trying to do and why. Chances are they will get on board.

Why Chief Innovation Officers (NOT JUST Chief HR/Diversity Officers) should be treating the “BIAS VIRUS” in your company…
SUMMARY: The very same (explicit and implicit) counterproductive cognitive biases that fuel decades of micro and macro aggressions toward women/minorities in the workplace are also fully embedded in the anchors of corporate cognitive bias and mental models that are undermining your innovation strategy, collaboration, knowledge sharing, engagement, complex problem-solving, any/all change initiatives (e.g., fixed vs. growth mindsets, knower vs. learner mindsets, victim vs. creator mindsets). Unconscious bias (UB) is a virus that’s killing your strategy and disadvantaging your best people at the same time.

SAME BRAINS. SAME BIASES.
For example, a long-held belief/bias that men are better leaders than women is as counterproductive today as a long-held belief/bias that a business strategy focused on hardware and software is better than shifting to that new “cloud” thing. The old success formula is great until it isn’t. Then holding onto it is just stupid. But your brain doesn’t care, and it’s in charge — not you. The same mental models and corporate social norms that lock those ancient systemwide biases (e.g., men over women, powerful men and women over all others) in place also keep your individual and institutional biases (e.g., reactivity over creativity, reliability over eventuality, evaluative over generative, patriarchy over mutual learning) commanding and controlling your future right into the past. Chances are your innovation strategy is so corrupted by these biases that you’re unknowingly designing your company into the 1970s. Until your executive team recognizes and addresses UB and the realities of associated gender/race inequality paradigms in your organization like the mission-critical, customer-facing, fully integrated, strategic business priority that it is (rather than treat it like a board/CEO pet project, “pseudo priority”), your company won’t make much progress toward the future. If your company is stuck in the past, chances are you are one of the powerful executives contributing to the spread of the bias virus and bystander culture.
MALPRACTICE AT WORST. INGLORIOUS “BYSTANDERING” AT BEST.
IF unconscious bias were a medical condition (and leaders/teams were the patients), THEN…most chief human resource officers, chief diversity officers, chief learning officers, learning and development directors, gender diversity and inclusion directors, the Ph.Ds. who fill those departments, and all of the CEOs and boards that sponsor/approve most of today’s UB prescriptions/UB treatment plans would be jailed/sued for malpractice…or at least fired for their silence and Paterno-like inglorious bystandering.
Unconscious bias IS the No. 1 business challenge from which all other business challenges arise. UB is silently killing your winning business strategy from the inside out. UB is stifling your business results and eating both your culture and your strategy for breakfast. UB doesn’t care. UB is sucking the energy, passion, engagement, trust, and commitment out of even your most talented populations while turning away the global talent and customers alike that you are trying desperately to attract. UB doesn’t care. UB doesn’t recognize what your company values, its purpose or business goals are. UB doesn’t care what kind of leader you think you are. UB doesn’t care what kind of leader (you think) your children think you are. UB is ruining your leadership impact. UB is making you (and your team of leaders) look outdated and oblivious. UB is killing you and the people you’re supposed to be leading. How tragic that you (should) know this already. How tragic and yet still so very little will be done about it during your tenure.
To change this trajectory, the funding and focus of disparate UB training programs, corporate universities, leadership development and innovation/transformation leadership programs all need to be elevated, consolidated and then integrated into new corporate lifestyle habits that have the power to overcome all the maladaptive biases we carry with us.
Even though our executives and boards are supposed to be made up of our highest value decision-makers, complex problem solvers and action takers (that’s the primary output of professionals in the 21st century), they aren’t adapting quickly enough today. In the context of readying the corporation for the future, these most valuable executives are supposed to be leading current and future teams of leaders through a transformative shift in their thinking patterns (investing in elevating the mental complexity and emotional intelligence of the organization) to take action against the counterproductive thinking patterns of the industrial age and the outdated behaviors that undermine the company’s current and future business strategy, ROI and competitive market positioning. They may think they are doing just that, but they are likely themselves even more trapped by the visible and invisible biases than the rest of us. Even the well-intended (enlightened) hierarchies holding the most powerful senior roles are unconsciously more imprisoned (zombified) and entrenched in perpetuating these unconscious biases largely because a) once they reach a position of power, they are less empathetic/less aware of the disadvantaged plight of those with less power; b) they are personally benefiting from the biases and power structures remaining in place. The more intelligent, accomplished and successful you are, the less likely you are to believe that your thinking + behavior could possibly be suffering from these unconscious blind spots. That makes you a more dangerous decision-maker (a “walker”).
Even when corporate boards and CEOs finally declare that mitigating gender/race/age bias is a priority, most of their employees don’t believe it — and they’re right not to. That’s because when this “pet project” of the board gets handed off to someone in HR or L&D to design and implement, it is still treated like an optional, bolted-on sidecar to the business strategy. It is underfunded. It is underestimated. The leadership mandate to make it reasonable, practical and scalable (efficient and cheap) creates a superficial treatment and doesn’t provide much cure. It’s odd that executives aren’t more sensitive to what’s effective vs. what’s reasonable and convenient. The “bias virus” (as I like to call it) doesn’t care what else is on your calendar…you’re going down, and there’s no flu shot or pill you can take to wish it away.
Today, many of the people responsible for treating corporate cognitive biases treat them as if they were only a minor, social, HR issue — a case of the sniffles or a sore throat that’ll go away with words of encouragement, patience, sensitivity and a box of tissues. They treat cognitive bias like a minor illness instead of treating it like the most Pervasive, Advanced, Chronic, Malignant, Acute, Neurodegenerative (PACMAN) and treatable leadership condition that drives individual and team behaviors while negatively affecting business activities impacted by those behaviors such as innovation, strategy, execution, customer centricity, retention, recruiting, collaboration, agility, engagement, risk-taking, knowledge sharing and culture change.
Treating deeply ingrained mental models, mindsets and biases (the “bias virus”) with the equivalent of little more than edutainment, awareness programs and two-hour webinars is like treating the Ebola virus with a bouillon cube shortcut because the equally ineffective chicken soup remedy takes too long for busy executives. That’s negligent and blameworthy to address individual, organizational and systemic corporate biases and the need to shift mindsets with programs that minimize or skip the deep, personal adult development work necessary for senior leaders to shift. It’s the only proactive development work that has the power to influence the system in a meaningful way. These bystanders, on the other hand, recommending anything less or suggesting that somewhere in the organization they are indeed working on a “much more strategic/comprehensive effort” (REALLY? LET’S SEE IT!) are complicit with their cowardly silence and sensitivity to corporate norms rather than being more sensitive to what actually works. Instead of effectively supporting the expansion of leadership capabilities, helping them ready the company for the network age that’s already passing them by, most learning and development executives (and their programs) are trapped in the same culture shackles of learned helplessness that they are supposed to be helping liberate.
2016 HARVARD BUSINESS REVIEW: “The problem is, organizations are trying to reduce bias with the same kinds of programs they’ve been using since the 1960s. And the usual tools—diversity training, hiring tests, performance ratings, grievance systems—tend to make things worse, not better.” That’s what malpractice sounds like to me.
THE MALPRACTICE IS DOCUMENTED. LEADERSHIP ACCOUNTABILITY, METRICS AND STANDARDS ARE PRETTY LOW (EVEN WHEN CLAIMING TO BE HIGH).
Even the more progressive silicon valley tech companies and venture capital companies mostly treat the UB problem by ignoring it altogether or treat it like it is a political/social/HR issue with regard to sensitivity training or some corporate social responsibility program…loosely connected to business. Again, it’s a business leadership issue; it’s a strategy execution issue. Most programs are largely limited by budget, power or sponsorship, evidenced by how the programs are implemented and how little progress has been made and exposed in this “Why Is Silicon Valley So Awful to Women?” article.
There are endless amounts of research and data in every industry, including life and death ones, like in the article Bias in the ER — about how doctors suffer from the same cognitive distortions as the rest of us. Endless amounts of research on adult development approaches to bias by Kahneman, Tversky, Kegan, etc., all say similar things about our explicit and implicit bias/limitation of the brain that gets in the way of decision-making — some that were published back in the 1770s let alone the more recent stuff in the 1970s. In 2017, senior executive professionals in the field of learning and development are aware of the research, data, lawsuits and impact that UB has on decision-making and outcomes. In 2015, 20 percent of most large companies had unconscious bias (UB) and gender, diversity and inclusion programs (GD&I). By 2020, it is predicted that 50 percent of companies will have UB and GD&I programs. But what kind of programs will they be? The “bouillon cube” kind?
WHAT WORKS? VERTICAL LEARNING PROGRAMS SHIFT MINDSETS, CHANGE BEHAVIORS, AFFECT BUSINESS-RELATED ACTIVITIES AND CHANGE OUTCOMES.

Experts know that mitigating the negative effects of bias requires a special kind of transformation program — vertical (adaptive) learning programs — that unlock “next-level” mental complexity and emotional intelligence for leaders who want to pursue that. It’s an operating system upgrade. But most time-constrained and mind-constrained corporations deliver bite-sized, horizontal learning. Horizontal learning is adding skills at the current level of the current operating system. Horizontal learning is fine for many developmental needs but useless with regard to more complex adult development needs. To address bias with horizontal learning programs (or not knowing the difference) is useless, negligent and blameworthy bystandering.
Complex adaptive challenges (like culture change, mindset shifts and mitigating unconscious bias) require complex adaptive leadership training to overcome bias/beliefs (long rewarded and held consciously and unconsciously), creating blinds spots at the current level that block them from seeing the possibility of additional/viable perspectives, leaving leaders trapped by their prior success and by what they know, incapable of expanding their own perspective let alone facilitating a high-performance environment that can. Vertical learning programs include: a) stretch experiences; b) more direct applicable focus on the business challenges/goals, giving everyone a stronger reason to practice; c) new paradigms, frameworks for thinking, responding, practicing; and d) are designed to create long-term, formal and informal, peer-based (social learning) communities of practice that deliver depth over speed while being speedy. That’s how adult development is accelerated. That’s how adults increase their mental complexity and emotional intelligence. Complex adaptive leadership muscles are muscles that all leaders have. But for most, they have not yet developed them sufficiently to lead in the 21st century/Fourth Industrial Revolution.
 INCONGRUENCE — NOT WALKING THE TALK
I cringe when leaders say, “Our senior executives are all very aware of this priority, but we’re still figuring out how to solve it. They are all just so busy that it is not reasonable to expect them to spend more than a couple hours on this — though that’s all they need; they are very smart.” ARE YOU SERIOUS? That’s a real quote (from a distinguished Ph.D.) heard in similar forms from more than one diversity leader and more than one innovation strategy leader at double-digit, multibillion-dollar organizations. That’s what fear and confirmation biases sound like — unknowingly contributing to protecting the preference for the status quo = homeostasis at work.
Here are some additional examples of where the (“it’s a priority”) incongruence and appropriately labeled “bystander” behavior shows up:

  1. Most senior executives don’t go through the training themselves. They don’t go through the stretch experiences and conversations that they want others to go through — and it shows.
  2. Most executive sponsors demonstrate how they perpetuate organizational contradictions and how little they have prioritized the treatment of bias with their “cringeworthy” sponsorship speeches and oblivious comments like: “I don’t even think about gender bias; I don’t do that on my team” — only to embarrass themselves and undermine the integrity of the program and leadership overall.
  3. Most programs only touch a tiny population of “high-potential” employees — with a tiny portion of content. In a company of tens of thousands of employees, they might only expose a couple hundred employees (at best) to the program over a year’s time and then send them back into the inertia of the organization where it’s quickly understood what is valued and what isn’t.
  4. Most company leaders are afraid to publish your numbers for gender and diversity pay parity, promotion rate, etc., because they haven’t changed sufficiently. They don’t publish the metrics, don’t have target goals, and blame the attorneys for that bad business practice (plenty of companies, with more attorneys than you, do publish), and the transparency tsunami is going to expose your numbers soon enough. Some are updated regularly in public Google documents (e.g., women in software engineering).
  5. Most company leaders are visibly suffering from the leadership complexity gap, unable to respond better to change, lack of agility, curiosity, collaboration, engagement, etc., any better than they could decades ago.
  6. Most company leaders still proudly protect their own status by showing a tendency to focus on short-term efficiency over effectiveness; cost vs. transformation outcomes; speed over depth; etc., contributing to a lack of progress closing the leadership complexity gap.

Why is corporate bystandering still so prevalent? We all know it’s happening, right?
Corporations have not invested in training their mindset shifting muscles. They don’t have an expert orientation to their role as culture or change leaders. L&D has taught them to prefer and settle for edutainment bu$$sh#t awareness programs.
Power, it turns out, diminishes empathy and increases the “knower/fixed” mindset. And we all know that dominant power structures are biased and don’t give up their dominance willingly, even when it’s in their best interest and the best interest of the whole. Unless, of course, you are aware of your biases, then you can work on them.
WHO’S BYSTANDERING THE MOST IN THE FACE OF BIAS AT YOUR COMPANY? IT’S DIFFERENT EVERYWHERE. YOU DECIDE.

  • CEO (chief executive officer)? Yes, ultimate accountability, but most hide behind their executive team and blame them or they blame the culture (everyone else but themselves)
  • CHRO (chief human resource officer)? Yes, they should have command of all things people related but are focused mostly on administrative, policy, procedure, budget and legal matters
  • CTO (chief talent officer)? Should be connecting future capabilities/resources and business needs (It’s rare to find one who has enough business experience and people experience to be consciously competent for this role.)
  • CLO (chief learning officer)? L&D? Should be the experts at prioritizing vertical and horizontal development needs but are trapped by the same learned helplessness as the general population — deferring to business short-term demands and power structures, living in fear from budget to budget, trying to justify their own job through self-preservation vs. effectiveness
  • GD&I (gender, diversity and inclusion) leader? Should be the powerful expert integrated into the business but typically reports to CHRO
  • BU (business unit) leader?

 WHO IS WORKING ON IT LIKE A BUSINESS PRIORITY?
Chuck Robbins, CEO at CISCO, is very clear on the business benefits of addressing biases (conscious and unconscious) in a deliberate and strategic way. It is tangible in how the CISCO innovation team aligns with learning and development and gender, diversity and inclusion priorities as you can read what Robbins wrote in his blog post:
“With the increasing pace and complexity of today’s market, it’s critical that our leadership team understands our customers, delivers results, brings diverse perspectives and experiences, and builds world-class, highly motivated teams. This will differentiate us as a much faster, innovative organization that delivers the best results for our customers.”

If victory today depends on sustained innovation, then our lack of cognitive diversity and our default/counterproductive biases will continue to be the primary obstacle (rock in the road) to designing and implementing a new, winning strategy. Our counterproductive biases are the No. 1 business challenge from which all other business challenges are born. Bias is a 21st century business issue, not a diversity issue. Are we doomed? What if we’re working for zombie leaders who are trapped by their biases? What if we’re the zombie leader? Is there an antidote that we can use to keep from becoming “walkers” ourselves?
THE METAPHOR
Like the “Rock in the Road” episode from Season 7 of the Walking Dead when Rick Grimes tells a story about a rock in the road that nobody removes, it keeps causing all kinds of problems until finally a young girl digs it out.
RICK: “Well, when I was a kid, my mother told me a story. There was a road to a kingdom, and there was a rock in the road. And people would just avoid it, but horses would break their legs on it and die, wagon wheels would come off. People would lose the goods they’d be coming to sell. That’s what happened to a little girl. The cask of beer her family brewed fell right off. It broke. Dirt soaked it all up, and it was gone. That was her family’s last chance. They were hungry. They didn’t have any money. She just… sat there and cried, but… …she wondered why it was still there… for it to hurt someone else. So she dug at that rock in the road with her hands till they bled, used everything she had to pull it out. It took hours. And then… …when she was gonna fill it up, she saw something in it. It was a bag of gold.”
The moral of the story is: Whoever has the perseverance, decency and determination to dig up the rock in the road, gets the gold reward.
It has a nice “better angels of our nature” storyline. But let’s not go there; that’s distracting. Let’s not attach this business antidote to a fictitious storyline or moral, intuitional, spiritual, anecdotal truism. Let’s not bring it up in the context of L&D, HR or gender, diversity and inclusion (none of which historically have had enough corporate authority or decision rights to drive meaningful change). That’ll just give us a reason to minimize the impact. Let’s not even attach the antidote to a legal argument. Let’s stay in the realm of objective reasoning and business logic. Let’s work within our reliability-oriented, overachiever, operational mindsets from the industrial age, where delivering business results is what matters. In business, we’re taught to “put up (the numbers) or shut up.” I’m cool with that. So let’s talk about this in the context of irrefutable evidence, observable math and real-world experiments that prove, without a doubt, exactly what to do for better business outcomes.
In our 21st century reality, we’ve been walking around our “rock in the road” for decades. Whether it is explicit or implicit (conscious or unconscious) biases, Drucker warns us that in times of change, the greatest danger to complex problem solving and effective decision-making is our tendency to act (unconsciously) with yesterday’s logic, beliefs and mental models (aka the leadership complexity gap).
But we’re all so smart and so successful that we can’t imagine that Drucker was talking about us — that other executive over there for sure…he is a classic example of being a prisoner of thought patterns, but not me…no way. The reality is that no one is immune. Our brains are always applying default biases and rules that are both productive and counterproductive whether we consciously know it or not. We’re biased about the biases that are counterproductive. We have HUGE blind spots and amazing powers of denial.
We all have biases. The problem isn’t that we have biases; the problem is that we deny that we have biases.
Here is what it sounds like when we resist learning how to mitigate our biases:
I don’t do any of that. This doesn’t apply to me. I’m not biased. If I am biased, it’s only a little, and I do not suffer from cognitive biases. I am not drawn to details that confirm my beliefs (confirmation bias and bandwagon effect). I don’t notice flaws in others more easily than I do in myself (bias blind spot).

I don’t fill in characteristics from stereotypes, generalities and prior history (fundamental attribution error, negativity bias). I don’t preference people I’m familiar with or fond of as better than others (in-group and out-group bias).

I don’t simplify probabilities and numbers to make them easier to think about (normalcy bias, gambler’s fallacy, neglecting probability bias). I don’t assume I know what other people are thinking. I don’t infer what others’ intentions are (illusion of transparency, projection bias). I don’t project my mindset and assumptions onto the past and future (self-consistency bias).

 
I don’t favor the immediate, relatable thing in front of me over the unknown future thing (hyperbolic discounting). I don’t avoid making irreversible decisions or making mistakes because I’m trying to preserve autonomy and group status (status quo bias). I don’t have a tendency to disproportionately advocate for or focus on things I’ve invested time and energy into (sunk cost bias).
You might think, “I get it, and I am humble enough to realize that, yes, I can make mistakes. Got it.” No, NO, NOOO. The point is that I/we do not/cannot appreciate the extent to which I/we have error-prone thinking patterns (biases), as evidenced by the near century of data (and neuroscience) illustrated in this beautiful graphic on the 200+ biases that our limited minds and egos can’t seem to comprehend.
That’s part of the problem. Most successful, smart senior executives “know” this on an intellectual level. We “know” too much, actually. We’re stuck in the knower mindset versus the learner mindset. Apparently, we don’t “know it” in a way that we’ve been able to consciously choose to do the things it takes to mitigate these biases when it matters most. Our biases from the industrial age have us trapped and make us unwilling to effectively change our corporate lifestyles/habits quickly enough to walk our talk when it comes to “leading differently.” Against Drucker’s warning, we have not prepared ourselves to lead more effectively in the networked age. In most cases, we are far behind where we should be. We need to drop everything and train on deliberate, focused lifestyle practices that help with readying ourselves to pursue a new master plan. Now is not the time to be defensive nor waste valuable time and energy enabling professionals who still choose to deny their own biases.
THE WINNING FORMULA
Let’s get to the antidote — the best way to mitigate the limitations of our own brains. While taking a University of Michigan massive open online course (MOOC) on Model Thinking and Understanding Complexity, I came across Scott E. Page, a famous social scientist, professor of economics, director of the Center for the Study of Complex Systems and author. He is best known for his research on path dependence, culture, collective wisdom, adaptation and computational models on how human beings work together. In his decade-old book, Page reveals the winning formula that every business professional can embrace as fact…the absolute fact…the undeniable mathematical rules…the gold prize under the rock in the road…the Diversity Prediction Theorem.
Companies that love the reliability of math, algorithms and big data, like Google, Netflix etc., have been putting the formula to work to improve predictions about the future, modeling consumer behavior and addressing previously unsolvable business challenges. The formula proves to be true, beyond any doubt. No assumptions have to be made. No conditions have to be considered. It’s just a mathematical fact. The math shows that the Crowd’s Error is the Average Error minus the Diversity. Said differently, our team’s accuracy is driven by individual’s accuracy plus the team’s diversity. Individuals make decisions/predictions based on models (e.g., mental models, math models); therefore, the more models/perspectives that we use, the more accurate our decisions/predictions will be. This is a very important concept, as it shows that optimal outcomes are attained with more diverse perspectives.
Question: How can a group attain more diverse options to choose from and therefore better potential responses to challenges and circumstances?
Answer: By having different perspectives from a diverse group of people. “A perspective is the way in which an individual views the possible solutions to the problem. The way to attain a variance of perspectives is to have a diverse group across multiple variables. These variables can include age, race, gender, education, location, religion, sexual orientation, class and occupation. When people are different across these lines, they have different perspectives on many solutions. The different perspectives create the variance that is important to the Diversity Prediction Theorem.” Put more simply: The greater the number of perspectives, the more options we have. The more options we have, the better our decision-making and strategies will be. (Yes, I’m aware that my confirmation bias has led me to find this Diversity Prediction Theorem…bias strikes again. See how that works?)
THE ABSOLUTE AND INEVITABLE
In the networked age of the Fourth Industrial Revolution, VUCA is the norm. Global markets, interconnectedness, digital transformation, complexity and exponential change drive the need for expanded capabilities. Corporations in all industries are transforming themselves in pursuit of greater advantage from specific competencies and cultural attributes (i.e., collaboration, innovation, agility, building high-performance teams, attracting, hiring and retaining the best talent). Where leadership and culture transformation is concerned, the unit of work is dialogue. Problem solving and decision-making are the highest value products of professionals.
“When solving complex problems, cognitive diversity beats talent, and when making a prediction, diversity matters just as much as ability.”
Not “probably” matters — cognitive diversity ALWAYS matters. So when leadership transformation programs, immunity to change programs and/or gender, diversity and inclusion programs that are intended to address bias and shift mindsets are bolted on like an elective course versus integrated into business strategy, you continue to see the disconnect between biased behavior and what is in the best interests of the business. Investors, leaders and boards of directors who ignore this fact are enabling their organizations to continue to walk around the rock in the road. That seems negligent and unprofessional, like the childish ostrich effect (cognitive bias) in behavioral finance, which is the attempt made by investors to avoid risky financial situations by pretending they do not exist. The awakened market won’t let childish leaders/bystanders get away with that kind of “pretending” for long.
Here’s where we can choose to stay awake or give in to the temptation to go back to being unconscious. Conscious leaders make better innovation leaders — stay calm and be conscious.
Adult development and culture transformation are not mysterious black boxes. The solutions are simple but not necessarily easy. They’re not necessarily “hard” either. It depends on and is relative to your current individual and collective readiness levels. Do the deep work and train together to accelerate the transformation.
The majority of senior leaders want to expand their level of mental complexity and emotional intelligence so they can lead successfully in today’s business environment. They don’t want to be a prisoner of their biases, nor do they want their organizations to be limited by their collective biases. They want their organizations to break down the silos, be more open, collaborative, creative, curious, engaged, courageous and inclusive. Ironically, though, their own biases make them unaware of the impact that their mindsets and behaviors have on stifling the expanded capabilities of the organization they want to create. It’s a vicious circle. Leaders’ biases keep them trapped in the comfort zone of what they know (knower mindset). Leaders’ biases make them still want to be the ones who have all the power. Leaders’ biases make them think they can keep the power by having all the answers and telling everyone else what to do.
Leaders’ biases make them still want to believe that what worked in the past (the old success formula) will work today. Leaders’ biases make them still think they know which sticks and carrots (recognition and rewards) will motivate people to comply with company rules and be motivated to fulfill company goals. Leaders’ biases still make them think they can command and control their way through complexity and culture change.
Decade after decade, despite the irrefutable research on how adults can, in fact, update their mental models, the rock still sits in the middle of the road. It trips us up. We struggle trying to shift from a fixed mindset to a growth mindset. We struggle trying to shift from a victim orientation to a creator orientation. We struggle trying to wake up from being socially defined to self-authoring. Our organizations suffer unnecessarily until serious, permanent damage to the organization itself causes the long-awaited transformational awakening. Until then, most leaders will remain trapped by their (industrial age) biases like zombies/“walkers.” If they are trapped, then we all are trapped. If they are “walkers” (walking around the rock in the road), then we are destined for unnecessary suffering.
CONNECTING THE DOTS
We will need to choose the deep work of individual and collective transformation in order to be leaders who see our own unconscious bias and try to understand it and mitigate it. The aware but “consciously incompetent” leader, pointing out everyone else’s biases, does us little good. Rewiring our default, industrial age habits for the age we’re entering into will lead us to our “bag of gold.” Today, a business leader’s job isn’t to just be better at responding to volatility, uncertainty, complexity and ambiguity; it is to nurture a more self-led, learning and adaptive environment while facilitating teams of diverse human beings to bring 110 percent of their passion, curiosity, creativity, intelligence, identity and courage to work. Leaders need to be working on elevating mindsets and putting wedges in place that make it impossible to regress to the default (old), counterproductive, less accurate ways of thinking. The ROI is there.
A powerful “connecting-the-dots” approach to business benefits will prove to be the only sustainable, proactive cure for these “walking dead.” And only a few of the best culture transformation programs — as well as gender, diversity and inclusion programs — have proven to be successful at facilitating the powerful mindset shifts (e.g., from knower to learner, from fixed to growth, from victim to creator) that lead to individual behavior changes, team behavior changes and organizational behavior changes that then lead to better business outcomes.
 
WHO’S DIGGING? WHO’S “BYSTANDER-ING”?
Who’s responsible for the road to the future at your company? Who’s responsible for digging out the rocks in the road? CEO, the buck (the rock) stops with you. Walking around the rock undermines your winning business strategy. Why would you tolerate that? Digging out the rocks will amplify your winning strategy and the desired results.
Let’s not keep walking around the rock in the road. Let’s commit to keep on digging.
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This idea also is represented in the recent book “The Obstacle is the Way,” by Ryan Holiday. In the book, he shares a similar story about a “rock in the road” that blocks a common path of travel for the villagers. Each of the villagers who came upon the rock tried and failed to move the obstacle.